Wufang Jai's new ad is so funny! The creative team's flying self...

Dragon Boat in that, and to the major brands to play marketing ideas, advertising ideas at the time. When the mind-blowing advertisement encountered the magic advertisement, but the winning party is the magic of the magic to seize the upper hand.

This is not, Wufangzai's magic wind creative advertising, on June 8th, the strong launch. With the June 10th Dragon Boat Festival, a different traditional festival, dragon boat festival.

Today, see WuFangZai's new ad, the video is full of "creative points and laughs". Netizen comment: This is my first video of laughing, do not laugh can find me.

The journey is finally nearing its end, and this is the end. Creative beginning: two old people pull each other怼, one as a party A representative, one as a party B representative, began the advertising industry terrier.

Master's three questions: First, why tomatoes? Second, why blow up? Third, what does the explosion mean? What logic does it represent?

Aunt's soul reply: five kinds of sauce, can also be ketchup ah! Burst! Explosion means delicious to burst ah!

Sir: Then your idea is not direct! Mom: But it's so cracked!

Sir: Advertising should reach its climax here! Mom: No one watched it for more than three minutes

Sir: Can I convert sales? Mom: Transform to see the sky

Sir: Do you use KOL? Mom: KOL has been KO

Sir: Do you want to make it live? Mom: Live rotten street

Sir: Where's the QR code? Mom: QR codes don't work and no one sweeps them

Sir: What's wrong with that? Mom: It's not as good as a young user's usage scenario

Finally, the brand is younger:Friends get up!

from it"Sure enough is the fairy organization, dare to do anything, delicious on it", "color wisp of blue, incense white jade group", "this good rice ah, we have a number in our hearts!" "Appetite, the smallest original sin in us"You can feel how WufangZai praises his own products. This is a brand that has always praised its own products, without drafts, "Five Fangzai".

The video mainly tells the five Fangzai in the Dragon Boat Festival coming, for the new way of eating dumplings, a total of five kinds of materials, "the hazelnuts eat, DIY life taste", life is not far from its taste.

For example, ketchup, chili sauce, sugar sauce... starfish, slugs, green clouds, can dictum everything corn. WufangZai in order to promote the Dragon Boat Festival products, the creative team is also free to fly themselves. At the same time more admire is the decision to shoot this kind of advertising leadership vision, indeed alternative.

Netizens comment:

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What kind of spark will be wiped out when Wufangzai is associated with other brands?

Dragon Boat Festival belongs to china's traditional festivals, belongs to our "natural Chinese flavor" under the guidance of the topic of Wufangzai Micro-blog, hand in hand with the official microblog of the music, the official microblog, the bell Xuegao, the @AKOKO baking common focus on the gathering of good value for money, together to hoard good national flavor nutrients.

Swipe to see the next picture

In addition to the poster series, there is also a short film series.

Wufang Jai co-named Zhong Xuegao, AKOKO baking, ramen said to jointly launch three products, and also on-line three "find ah find a friend" advertising short film. The short film mainly tells a story about "meeting", through children to interpret, guide to the brand joint name. With soft and not easy to break the feelings between children, to create a harmonious warm feelings for the brand's joint name.

Wufang Jai, look for it, look for friends

Carefully read the ad video in the text, from the words between the lines to feel the temperature, taste, aroma and feelings.

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As a national brand of old name, Wufangzai, near the eve of dragon boat festival, the number of films is quite amazing. Before that, pushed oneWufang Jai salted duck egg creative short film, netizens after watching it is also a straight call "too funny."

Wufang Jai salted duck eggs, love your oil!

With humorous creativity, the eye index is five stars. This is Wufang Jai after last year's magic exaggerated advertising, more and more attention to the brand advertising creative this piece, dedicated to the unusual road, called sand sculpture series advertising.

Sure enough, it starts with tradition, tradition with tradition. The props used in this piece are also borrowed from the original productivity and extended in the direction of the original productivity. For example, the main raw material of salted duck eggs, "duck eggs", you have to find ducks before you can produce duck eggs, through technology to improve the salted duck eggs, this is a process.

After reading the advertisement, I found that the advertisement can still play creatively like this.

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Good advertising depends on Party A, trust and love are the most important. Wufang Jai, with the name of Wufang Film, in the review of advertising creativity this piece, unequivocal. I believe that the creative team has the support of the leadership, to make the advertising effect is obvious to all.

It is said that Wufang Jai's first video clip, is the creative team may 1 overtime to do the film, 2 days to prepare 3 days to shoot, time constraints, out of the effect is actually good. In this regard, for the first ghost creative short film I first score full. We'll see how the next classic ad debuts.

Source: Wufang Jai Weibo

Author's introduction: In July, the editor-in-chief of Advertising Review, a number of original articles were reproduced by major platforms. Personal microsur signal: qiyue56656

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