People familiar with Facebook know that Facebook has a precise targeting ad system that allows you to target your ads to your target audience.

There's no doubt that a precise targeting ad system is a great tool for running Facebook ads, but not everyone is using it.

Today, The editor-in-chief will introduce you to the ad organic targeting feature of the precision targeting advertising system.

First of all, you should set your ad target

No matter how many fans you have, all pages have goal selection symbols, and if you don't see them when you run your ads, you can go to page settings and set your goals in four simple steps:

1. Click "Settings"

2. Select targeting and related privacy options for your ads

3. Check your delivery goals and privacy options

4. Save your changes

Back on your ad serving page, when you select the target category for your ad, you can choose to set up a target option, or you can choose to set up more than one target category in a pop-up box.

According to Ein.com, Facebook's precision targeting ad system can be selected in more than 30 countries, in addition to the general gender, age, relationship, transaction status, location and language of the general ad targeting options, you can also specify keywords, if these keywords appear in Facebook users' self-description, the realization of accurate matching of ads.

For Facebook, advertising is an important tool for its social media marketing, and while there is always talk of a decline in Facebook users, Facebook's official financial results in 2014 showed a significant increase in its ad revenue, and Datalicius' multi-channel attribution study found that Facebook's ads were at least eight times less valuable than they were undervalued, although users were less likely to click when they saw them, but searched nine times as many times as they did.

All in all, for Facebook advertisers, they should face up to the value of Facebook ads, and when running ads, it is recommended to use organic targeting ad function, so that the target audience can see the ads, to maximize the effectiveness of advertising.

(Editor: Serry)

Source: Essien Original

For more exciting content, follow usWeChat enecnewsPush the latest and hottest dry goods for you every day!

———————————————————————————————

If you have dry goods sharing in the cross-border e-commerce industry, warmly welcome to contribute

Contributions: Serry@enec.net,ethan@enec.net