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With only half a month to go until 2018,When you are busy writing the year-end summary, the brands are also doing all kinds of inventory

■ Edit the . .  Yekawa     ■ Source . .  A selection of marketing cases（ID：m-cases）

The day before, Google released its 2017 Keywords Report

Reports show that people are in Google search boxes

The word with the most input is“How”

So Google used it“How”

Made an over-burning propaganda film

It shows what is common in this year

Doubt, frustration, and kindness and hope

Ye Chuan brother was very moved after reading it

So post it today and share it with you

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This year marks the 30th anniversary of China's Internet

For 30 years, the Internet has given society and individuals the fate

has brought about a dramatic change

But it wasn't until I saw the video today that I found out

At the height of thought

We still have a certain gap with foreign netizens

When most of us

In the busy spring and autumn, explore the star gossip

What they think is

How to make yourself strong

How to take responsibility for others

How to make the world a better world through personal efforts

It can be said that foreign netizens are concerned about these issues

Every question is a shame

 How did the wildfire burn?

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 How far is North Korea's missile range?

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 How much does it cost to build a border wall?

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 How many refugees are there in the world?

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How did the hurricane form?

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How do I seal the window with a plank?

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How to comfort a dog in a storm?

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How can I help the people affected by the disaster?

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How can I help Puerto Rico?

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How can I help Mexico?

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How can I help Las Vegas?

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How do I make protest slogans?

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How do I run for office?

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How do I watch the eclipse?

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How do you make a difference?

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How to be a strong woman?

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How to be a good parent?

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How do I become a superhero?

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How do you become fearless?

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Friends who have studied The Analory know it

Confucius educates people, very much look at the restart induction

Often in mutual discussion to complete the teaching work

Song Pointed out to the famous thinker Zhu Wei

"There is no doubt that readers should be taught to be suspicious

Small doubt is small progress, big doubt is big progress.

To sum it up: Ask questions to make people progress

At the end of the video, Google played a self-questioning self-answer

"How do we move forward in 2018?"

The answer is "Search on" (search/explore)

Speaking of which, it was googled all at once

Feel like I don't want to use Baidu anymore

And there's been a wind recently

I heard that Google is ready to go back to China

It seems that's why,Baidu and Know are also in a hurry

Have released their own 2017 end-of-year ads

To come up against Google

Baidu.

What moments of 2017 are worth remembering?

As a domestic giant search for Baidu

It's also taking advantage of your own big data

Use 3 categories, 18 sub-lists, 180 terms

Covers Chinese most common memories and topics in the world

Know

What's affecting the world in 2017? 》

To tell you the truth, after Ye Chuan knew about the software

If you want to search for some information, you'll be on it

Always feel that his strength is search?

The same is true

This year's knowledge issued its own year-end summary ads

What is affecting the world in 2017?

The three ads are very similar in form

It's all about big data search for content

Which one do you think is strong?

Finally, take a sun in the comments area

When was your last search record?

What's the content?

Welcome to the bottom of the small partner to publish God's comments, communicate with us!

Author's Introduction: Ye Chuan has worked for a well-known advertising planning company in China, and his work has won the first prize of the Chinese University Student Advertising Arts Festival. Looking forward to working with you to become the marketing world's shoulder! Content has temperature, marketing attitude!