Google Ads Serves Shopify - Set up Google Analytics and ad conversions
Start by installing GA
Create an account
Add site information
Get the tracking ID
Terms of consent
Copy the tracking ID
Go backstage at Shipify and find Oneline Store-Preferences
Paste the code
This is installed after saving
Then go to GA background to find the data collection
Turn on re-marketing,Convenient data collection for re-marketing preparation.
Then find e-commerce in the background
Open e-commerce and enhance e-commerce reporting, GA can count sales amounts.
After the save is successful, the GA is set up.
Set up Google ads to track conversions, go backstage to Google Ads, tools - conversions
Add conversions
Select a website
Buy.
Value: Use different values for each conversion, statistically: every time, follow the chart settings.
Copy global code
Copy conversion code
The code under Copy is put together, and then we're going to replace the value and transaction_id parameters of the conversion code, so that I can replace the code so that I can just change the code to my own ID.
<!-- Event snippet for Posture Convert conversion page -->
<script>
gtag('event', 'conversion', {
'send_to': 'Your own ID,
'value': {{ total_price | money_without_currency | remove: ',' }},
'transaction_id': '{{ order.order_number }}'
});
</script>
That's what it looks like after you change it
This then adds two lines of code to avoid two checkout repetitions by the same customer.
{% if first_time_accessed %}
{% endif %}
The final code
{% if first_time_accessed %}
<!-- Global site tag (gtag.js) - Google Ads: ID -->
<script async src="https://www.googletagmanager.com/gtag/js?id=AW-ID"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'ID');
</script>
<!-- Event snippet for Posture Convert conversion page -->
<script>
gtag('event', 'conversion', {
'send_to': 'ID',
'value': {{ total_price | money_without_currency | remove: ',' }},
'transaction_id': '{{ order.order_number }}'
});
</script>
{% endif %}
OK conversion settings are complete and typically take a few hours to verify, and that's what it looks like when it's done.
Send to the author