Facebook's advertising platform down at a critical time for America's Black Five? Half a month received 27 VP reviews, this product is going to catch fire?
The most critical rush of the year is coming soon, many sellers worry about their own listing problems, but also fear of temporary changes to the platform, completely disrupt their own business plans, as expected, Amazon on the eve of the big pushThe in-station promotion was cancelledYour flow of disillusionment is about to disillusion!
Over the weekend, a number of sellers reported that The Exclusive (unique) code in promotion could not be found and has now been identified:Amazon cancels The Exclusive (unique) Code type from PromotionAt present, there are only two types of priority and unlimited, as to whether it will recover in the future is not clear.
As we all know, the peak season is the peak of platform traffic, some small and medium-sized sellers do not have the opportunity to sign up for the black five, will choose shop products to do in-station promotion, participate in the station second kill traffic, but now the station promotion suddenly changed,For some sellers, the strategic layout has to be adjusted。
Facebook's ad management platform went down at a critical time on Tuesday, preventing brands from running critical Black Friday and Online Monday ads, foreign media reported.
Some users saw the Facebook and Instagram platforms go down on Tuesday. These issues also affect media buyers who help brand customers make media purchases. They.I can't see data about ad performance, you can't edit your ad campaign in real time, and you can't start a new ad campaign.
Some people see itThe problem lasts 1 hourwhile others said they had dealt with the problem for seven to eight hours. These issues affect ads on all of Facebook's apps, including Facebook, Instagram and Messenger.
Another media buyer said the timing of the problem was"Unfortunate"Media buyers on all Facebook platforms may have to be busy preparing, publishing and managing ads they should be dealing with this week in less than a day. Some small businesses may also miss opportunities to run new ads, they added.
Winter is coming, the weather is getting cold, most people have begun to prepare cold gear. Obviously, winter clothing to sell hot for a while
On Amazon, a short top has been selling well lately.A total of more than 300 product reviews, product star rating 4.2。
In the nearly half-month from November 1st to November 16th, the jacket received 28 product reviews.27 of them carry the "Verified Purchase" logo。
Isn't it a cow? Are you envious?
It's the coat in the picture above, and it doesn't look colorful, does it? But people just look ordinary,Inside is still very material.
Look at the picture, one is built into the left chest, right chest and the back of the dressCarbon fiber heating elementThe heating range can be adjusted at the push of a button, available in high, medium and low gear.
In addition, this coat is not only very light, but alsoWaterproof and windproof，Can also be machine washed, there is a one-year warranty period。 So warm and easy to clean clothes, how can not fire, naturally become people's Christmas list of "hot" products.
This "hot" is really a veritable name
The editor-in-chief searched Google Trends.heated jacket"A look, found that its search volume straight up, this is not the rhythm of fire?"
In the past 2 years alone, technology and home products have been availableMore than 30,000 fake reviews have been deleted by Amazon。
Falsify comments and ratings
The report notes that Amazon deleted the view of itsThe average rating is mostly around 4.8, while those with a rating of 4.1 were not affected.
Amazon says most of the deleted products are very similar, have the same writing patterns, and use very similar descriptive words.
Amazon has repeatedly said: "We do not allow sellers to trade any form of subsidy for review,We value the authenticity of review, for dishonest sellers, we will take decisive action to protect customers from dishonest sellers. "
Amazon's big cut may mean that a large number of Amazon sellers are indeed trying to get sales by operating review, which plays an important role in persuading consumers to buy.
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