The latest Facebook advertising products have new features, the latest finishing!
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Facebook has had new feature updates in recent months, and I've put them together in the hope that you can quickly learn about industry news and use Facebook ads to achieve better advertising benefits. Canvas Ads gets stronger!1. Add two supported campaigns: Brand Awareness, And Video Views 2. Support for 360-degree video footage 3. Support for multiple Canvas links to each other, which allows Canvas to combine multi-page pages to quickly create mini-official websites. 4. The Canvas link also applies to advertising in the generalcarous format. 5. New Audience with Canvas Ads (Canvas Engagement Audience) as a new Custom Ad Audience feature to collect audiences who have opened a Canvas ad. 6. In mid-to-late October, Canvas' API, Touch Target, Canvas Editor model. Instant Article supports richer forms of advertising!1. In the past, if you wanted to post your ads in the Instagram section, you would need to contact the publisher of Instant Article or post them on the Audience network. However, the latest news indicates that in the marketing API 2.8 version, the instant Article will be independent of the Audience Network as an ad space that can be delivered or excluded separately. 2. Instant Article place ads support video and carnage format footage on iOS and Android devices. 3. Instant Article's place ads will be open to set up call-to-action. More store visits to the Advertising Store VisitsThe key points are as follows:1. Ad publishing position: limited to the web version of Facebook and Facebook mobile app 2. For optimization goals: Reach and Store Visits 3. Timing of applicable charges: Exposure (CPM) 4. Ad Results Metrics: For estimates, users who have seen an ad and have opened a Facebook app targeting may be counted. Advertising products show the closest store to the consumer, the number of items in stock, or you can contact the store or make an online purchase. Marketing API 2.8, announcement of updates1. The post_like in Ads Insights is post_reactions. 2. Clicks (All) and related indicators will be delayed again until April 2017, in other words, from v2.8 Clicks (All) and related indicators will be fully withdrawn. 3. Facebook 推出 Lead Form API Release Marketing API 2.8 and announce updates1. The post_like in Ads Insights is post_reactions. 2. Clicks (All) and related indicators will be delayed again until April 2017, in other words, from v2.8 Clicks (All) and related indicators will be fully withdrawn. 3. Facebook 推出 Lead Form API 公众号ID：fb-google-adsSend "Facebook" to the public number, get a QR code, scan and add our discussion group for more updates!
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