Many friends feedback their own brand is not big, no headquarters, designers are not strong, even part-time, from the booth to a single page of advertising design is not beautiful enough, but they do not understand how to solve, can not put forward effective advice. Want to put a lot of information up, and then the designer spit slot, and then the designer back and forth still laugh at us asked to enlarge the address and phone number over and over again. Today chat together, how we design their own products to an effective advertising ideas, good to pass on to our design.

       Let's take a look at the analogy today. The so-called analogy is actually a method of classifying and comparing unknown or uncertain objects, and then making guesses about unknown or uncertain objects. We don't say it's that complicated, we'll find out immediately, to give an example.

       Take the recruitment revelations we usually use. Let's first look at two advertising images, this image is randomly sought by Baidu, without any pointing type, only to make an example reference, to express personal views.

       Obviously, the poster on the left is compared to the poster on the right. So how do we use analogy to do a conciliation advertising design?

       Next, let's look at what the word recruitment itself means.

       We've expanded from the word recruitment to something similar, so we can use the expanded keywords one by one to find material to be creative.

       For example, the first person to find, you can use magnifying glass, telescopes, microscopes, airport signs to pick up people's pictures, posting pictures to find people to do creative.

        For example, recruiting horses, this is easier to have a sense of picture, do not give examples.

       Void, we can use the empty chair with the title, the vacant stage as the creative theme.

       Emergency collection can use the assembly number, horn, trumpet, whistle these ideas as the main picture.

        To do great things together can be used as the main picture with Taoyuan Sanyi.

       Convergence of talent can use the river pool of forks, Bole to find thousands of miles of horse these pictures.

        So we get a lot of advertising ideas. By the same toe, the winter vacation class is coming soon, what are the qualities of the winter vacation class?

       "Pee excellent, make up the difference, children are accompanied, adults save to look after, special promotion, learning continuity..." So these keywords can bring what the main picture of the creative? Look, the poster is out in your head.

         We're weekly, we'll see you next Friday.