fb ads I have directed a lot of people on advertising, but may really do a good job of people are still relatively few, of course, a lot of factors, advertisingDelivery strategy, choice of ad audience, quality of ad content, etc.? In fact, with to do foreign trade website the same truth, first of all you have to have their own products hard enough, the same fb advertising you need is advertising enough attractive, how to produce attractive fb ads is a lot of nob headache or neglect of the problem.

Today I want to talk to you about the quality of advertising content this piece?

First, your ads should not include the following:

• Profiteering

• Adult supplies category

• Guns and ammunition

• Drugs, tobacco

So adult supplies, e-cigarettes should pay attention to under, generally can not be on Facebook ads.

Second, video ads

Personally, I think it's easier for video ads to impress consumers, but only if you have good video content.Don't make a few pictures to make a video think you can get very good results, such a video ad is actually not as good as directly on the picture wideSue.

At present, most of the domestic video footage is no way, do not know how to start, this is indeed a bit high starting point, conditional foreign trade friends can try.

Speaking of video advertising, I'm going to say here that if you especially want to do a great video ad, you can outsource it to foreigners,

1. How to register for fivver

Go to the fivver website and log in directly from your Facebook or Google account.

2, how to find video outsourcing

Searching for keywords such as "facebook ad design" will result in many businesses

3, how to properly outsource the method

Outsourcing must first write out their own requirements in detail, and then sent to the merchant. If your own requirements are not clear, foreigners will fool you, give you casually engage in is.

When the old diplomatic goods, you can choose not satisfied to let him continue to modify until you are satisfied.

Third, picture ads

These two types of advertising are currently the most mainstream form of advertising, to cherish your money, we must start from the creative materials, the real fightMake a good creative material.

Personal advice is best to write on the picture discount or offer information, most people have a direct impression of the picture, if the picture can attract them, it is possible to click on the ad.

At present, the production of advertising image tools, recommended under the very popular foreign canva, there are Chinese version:

https://www.canva.cn

Very helpful to friends who can't make ad pictures.

I hope you don't always focus on the advertising skills, but from the advertising content itselfQuality starts with really creating a high-quality Facebook ad.

Important If you are your own registered account to publish fb ads, then the ad top-up method can choose a credit card, if you choose Alipay top-up?
Then please top up the amount is relatively small, 20 yuan or 30 yuan and so on, because the ads to start running Facebook will review your account a great probability will be sealed, this seal if you appeal unsuccessfully, the money in the advertisement can not be returned.

Let's take a look at a few classic Facebook ad stories:

1，Kay Jewelers

This kind of video ad even if you don't use sound you can also know what it's talking about, very infectious performance of the product.

But the average small business may not have the ability to create this kind of video advertising, we are far from the appreciation of the good.

2， Allbirds

The ad gif format is too big to upload later.

Allbirds ads, you see if you also want to buy a pair of shoes soft and comfortable in the ads show too much.

So you have to understand where your customers are hurting your product, and then show it through advertising, which is a must-kill trick.

3，NatureBox

The advertisement shows a variety of products that can catch the customer's eye at once.Plus a free trial, I think a lot of people can't refuse it.

4，Winc

Winc's ad actually shows multiple products at the same time, providing customers with the interest they want to see. Many times you can try this image advertising method, put their own products in an advertising image, in this way to attract the attention of customers.