How to write a high conversion rate Facebook ad title (real-world case sharing)
Facebook ad titles aren't the most important text in an ad article, and the most important is the main ad text that appears above an image or video, which is what users see first. However, titles are still important, and they can greatly increase your conversion rate. Your Facebook ad title appears below the visual effects of your ad, usually briefly. (You'll get 40 characters before the title is truncated)
The confidence that a smile brings as an emotional attraction, in addition to the rest of the advertising text, is discussed. Mention a free trial period or consultation.
The unique selling point of the product will set you apart from the competition. Is your product high-end? Can you afford it? Scalable? What does it mean for small businesses?Using ad titles to actually take home and highlight the unique selling points of your product is a good choice.
If you look at the format of your ad, you'll notice that the ad title is placed next to the CTA button.Therefore, the natural use of ad titles is to use them as an import of CTA buttons to create a larger, seamless but more powerful CTA.
Some brands use their ad titles to summarize the functionality of their products succinctly and accurately. Although it's usually best to do this in the main ad text, sometimes it can use short, clear content in the main text to sell selling points and draw points in the title.
Talk about the benefits or unique qualities of different products.
Make a short but enthusiastic product review of each product displayed.
written at the end.
Go to "Discovery" - "Take a look" browse "Friends are watching"
sent to have a look.