With the development of mobile social field, the social advertising market presents great potential, and the regional and industry social advertising market is full of opportunities. Tencent's social advertising market has been sinking in recent years, with regional and industry businesses quadrupling to nearly $5 billion in 2016-2017 alone. As a leader in China's social advertising sector, Tencent's social advertising has created a fast track in the era of social dividends, working with service providers on the way to the blue sea of regional and vertical industries to achieve win-win results.

In order to thank regional and industry service providers for their outstanding efforts, on January 30, Tencent's social advertising area and industry 2018 service providers with the theme of "Fengshengshui" will be held in Shanghai. Tencent Vice President Lin Wei, Tencent Social Advertising Vice President Guo Junxuan, Tencent Social Advertising Senior Marketing Management Director Lin Liangliang attended with team members.

At the conference, Tencent Social Advertising recognized 28 regional and industry service providers who performed well in 2017, hoping to attract more professional service providers to join Tencent's social advertising team, build a more professional and open service provider system, and provide more advertisers with efficient advertising services.

The site fully recognizes the performance and growth potential of regional and industry service providers:

Tencent Vice President Lin Yu gave a speech

Guo Junxuan, Tencent's deputy general manager of social advertising, pointed out that in 2018 Tencent's social advertising regional and industry channels will focus on regional sinking and industry deep cultivation, and strive to promote regional and industry channels to become Tencent's healthiest, most sustainable and most powerful growth engine.

Guo Junxuan, tencent's deputy general manager of social advertising, spoke live

Regarding the business strategy and development goals for 2018, Lin Liangliang, Senior Marketing Management Director of Tencent Social Advertising, shared the site based on three key businesses. In 2018, the focus will be on regional customers of the national platform, direct e-commerce and local customers including food and beverage, sports and fitness, leisure and entertainment. Among them, for regional customers, further regional channel sinking will be the focus of 2018. Tencent Social Advertising hopes to work with service providers to truly reach out to regions and industries and fully mobilize regional resources to expand local customers. At the same time, Tencent Social Advertising will further improve channel management and enabling upgrades to help service providers target the three major customer groups, provide quality services to advertisers, and contribute to the steady growth of the advertising business.

Lin Liangliang, Senior Marketing Management Director of Tencent Social Advertising

Tencent's social advertising has been continuously empowering regional and industry service providers, helping service providers to deepen their industry, enhance their local marketing services capabilities, and gain a wealth of marketing experience to better provide advertisers with local marketing solutions.

At the event, Tencent Social Advertising awarded five categories of awards to 28 high-performing service providers in 2017, highlighting Tencent Social Advertising's recognition of the capabilities of high-quality regional and industry service providers.

Tencent Vice President Lin Wei presented the award to the award-winning service provider

In the future, Tencent's social advertising will continue to empower regional and industry service providers, and more service provider partners to work together to achieve a longer-term "feng shui."

*Below is a list of award-winning regional and industry service providers

For the 2017 fiscal year

Best service provider

Beijing Guanglian Pioneer Network Technology Co., Ltd

Shanghai Micro Alliance Enterprise Development Co., Ltd

For the 2017 fiscal year

Service provider of excellence

Shanghai Deso Information Technology Co., Ltd

Guangzhou Tianto Network Technology Co., Ltd

China Post Group Corporation

Beijing Yunguang Media Co., Ltd

Shenzhen Junyu Software Technology Co., Ltd

Kaimei Advertising (Shanghai) Co., Ltd

Shenzhen Tengrui Network Technology Co., Ltd

For the 2017 fiscal year

Business breakthrough service providers

Beijing NetEase Enterprise Show Technology Co., Ltd

Jiangxi Shang billion network technology Co., Ltd

Beijing Smart Map Technology Co., Ltd

Beijing True Dragon Advertising Co., Ltd

Shenzhen Houto Technology Co., Ltd

Tianjin Yiyun Information Technology Co., Ltd

For the 2017 fiscal year

Excellent industry service provider

Shenzhen 100 meters life Co., Ltd

Shanghai Watch List Information Technology Co., Ltd

Hangzhou Dacheng Network Technology Co., Ltd

Beijing Six Floor Advertising Co., Ltd

Shenzhen Precision Media Co., Ltd

Hebei Media Co., Ltd

Guangzhou Tiantian Network Co., Ltd

Shanghai Rao County Giant Net Technology Co., Ltd

For the 2017 fiscal year

Excellent regional service provider

Wuhan Dawson Media Co., Ltd

Chongqing Micro-Hen Technology Co., Ltd

Nanjing First Meeting Information Technology Co., Ltd

Xiamen Kirin Shenju Culture Media Co., Ltd

Chengdu Pangu Interactive Advertising Co., Ltd