Facebook marketing skills, master these 6 points, level up!
With 2.1 billion monthly active users, Facebook is the main channel for foreign trade companies to promote social media. But if you want to do a good job of promoting Facebook, you still need to learn how Facebook is marketed. In order for everyone to do a better job of Facebook marketing, the editor-in-chief shared a few Facebook marketing tips for everyone!
When creating a Facebook page, pay attention to the division of content, can not only advertise, in china we may be used to socialize is similar to WeChat, QQ and other instant chat tools, but in foreign countries Facebook is the most important is its social attributes. In the planning of content can be in accordance with 20% of the "hard marketing" and 80% of the non-marketing content to plan.
Non-marketing content can be interesting, educational, valuable to the user of some content, as far as possible positive energy, and with the user's interests. Or maintain the company's image but don't be too deliberate!
80% of non-marketing content is mainly to attract users, and 20% of the marketing content cover.
2. Fixed-point release
No matter which platform, there are peak user logins, according to big data statistics, Facebook's better content time is 12-1 o'clock on the weekend night, this time most people are more relaxed, like to browse the Internet. The messages sent at this time will be seen by more people and will be more interactive.
However, not every group's active time is the same, the specific release time or according to the target user's active time, of course, but also pay attention to jet lag!
3. More fans
When fans find themselves being snred, they usually reply, which helps to get closer to each other and increases the organic clicks on the content, which everyone who believes has played Weibo knows.
4. Reply in a timely manner
When a potential consumer sees information of interest, a conversation is initiated on Facebook and, if not answered in a timely manner, may turn to a competitor.
Everyone wants to be respected, and responding to messages in a timely manner can boost fans' feelings and win sales opportunities in the fastest time possible. Of course, for Facebook, timely responses are good for improving Facebook's ranking and winning fan loyalty.
5. Share user-generated content (UGC)
More than 90% of consumers refer to UGC before making a decision to buy a product. In addition, the UGC into the marketing content can also make your marketing more interesting, more trustworthy, so usually to collect more user-generated content.
6. Post the picture
Images are the type of articles that like and retweet more highly on Facebook, and UGC images are recommended because their ads are so special that they can attract potential users with head charts.
The above is a few Facebook marketing tips shared by the editor today, I hope to help you, and finally wish you more and more success in the way of foreign trade!
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