Why did the $1 billion Facebook advertising FAN classic award to AUS, China's first brand?
Facebook's 2016 annual marketing conference, held in Beijing on April 6, is the world's leading advertising platform, with more than $1 billion in advertising realms as Facebook's new advertising network, fan Audience Network.FAN awarded the world classic case to APUS, China's first brand of mobile Internet access, because APUS's innovative product, APUS Know, is more than twice as efficient as average advertising!
It is reported that fan business model is to provide advertisers with a highly accurate customized Banner bit ads, native ads and interstite ads. It allows developers to add a piece of code from Facebook to their app so that the app can connect to Facebook's FAN platform and display ads from the Facebook Audience Network system, sharing the developer's ad revenue.
As a feature in APUS user systems, APUS's original APUS Know has become the most frequently used feature for users worldwide, and this feature will be based on APUS's big data platform, which will recommend customized information, event schedules, and related services to users based on scenario-specific differences.
With a number of world-first products and features, APUS user systems have expanded to more than 920 million users worldwide in 22 months. As early as December 2015,Just 18 months after its birth, AUS became the youngest speaking company at the World Internet Conference with China Mobile InternetMarch 2016,APUS once again becomes the "Little Giant" at the 2016 National Conference with its representative of entrepreneurship and innovationAs a result, APUS has become china's mobile Internet to go out to sea the first brand.
Explaining the AOS (AdvertiserOutcome Score), Facebook said APUS Know's original "discovery moment" allows users to double their advertising performance by pulling down APUS Know, a user system that allows users to browse the latest news and service advertising information.
· APUS increases ad relevance and doubles the efficiency of ad impressions
Global mobile app developer AUS's mission is to create the perfect mobile Internet experience for Android users worldwide and build a global mobile Internet ecosystem. As china's first Internet brand, one of the world's leading mobile application development companies, APUS has a full range of high-quality applications including APUS Launcher, APUS Boost, APUS Tools, APUS Discovery and APUS Know, and as of March 2016, the total number of users of APUS product clusters has exceeded 920 million. The company's well-known APUS Launcher app offers three core features: 1. improved battery life; 2. Optimized application discovery; and 3. Enhanced search.
· Create highly personalized ad experiences in native formats
Because ALUS apps are designed to improve the user's mobile device experience and app usage is very high, it's especially important to keep ads closely related to each individual user. Because of the nature of the app's use, the company has a deep understanding of the user's characteristics, behavior, and context, which further emphasizes the importance of personalized experiences.
APUS uses Facebook Audience Network to deploy native ad units that match app design and tone, and uses Audience Network's advanced user-based targeting capabilities to deliver highly accurate targeting ads for a superior, personalized ad experience. This increases engagement for APUS advertisers and ensures that user experiences and processes are not interrupted by sudden pop-ups or unrelated ads.
APUSCreate a two-click discovery process using native ads, and users click on the app icon before they see the ad. This process creates a "sense of discovery" that delivers unexpected results for advertisers, with APUS using a mobile app audience network to pay twice as many thousands of impressions as other networks.
APUS User Systems is committed to providing the perfect shift for smartphone users around the worldInternet experience,As of March 2016, the total number of users of APUS global product clusters exceeded 920 million.
APUS's products include:
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Go to "Discovery" - "Take a look" browse "Friends are watching"
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