The difference between a Facebook corporate ad account and a personal number.

I am Panda Out-Sea-Tom, and today I'm talking to you about some of the attention and questions about the application for an account opening for an advertising account.

First, talk about the issues most often mentioned as FB novices:What's the difference between a facebook personal ad account and a corporate ad account?？

1. Advertising fee recharge:Recently often see groups of friends using FB personal ad account recharge after the display of advertising accounts are deactivated, the current Alipay top-up bonus has disappeared, personal account recharge has become a problem. The top-up of the enterprise advertising account is handed over to the agent, which is recharged by the agent, and there is no limit to the payment method.

2. Ad review:FB officials do not like personal account advertising, on the one hand, less spending, on the other hand, personal accounts are not bound, advertisers like to mess around. As a result, the advertising review time will be longer in the enterprise account, and the audit will be more stringent, advertising is not easy to pass.

3. After your ad account has been deactivated:The fees that have been recharged in an individual's ad account after it has been blocked have been given entirely to Facebook, and the appeal is largely hopeless. If the business account is deactivated due to improper use, the top-up advertising fee agent can help you with the transfer, and as long as there are no violations, generally can be unsealed.

After saying the above points I believe that you will personal account and business account difference has some basic understanding, and then talk about the business account application focus:

Applying for an account is an agent will ask you to provide some information. These include photos of the company's business license (non-continental business license cannot be applied for an account), an account opening application form (mainly including the company's promotion url, a link to facebook's public page, information on the company's business license, etc.)

Information about business licenses.

(1) http://www.gsxt.gov.cn/index.html This site is also a website for FB to review information about the advertiser's business license, and if the website inquires to show that the enterprise is in an abnormal list, the application for an account will be rejected;

(2) In the case of multiple business licenses, the latest version needs to be submitted;

(3) When submitting a business license, provide as much as possible clear and watermark-free documents, such as vague handwriting, or with other watermarks unrelated to the opening of a FACEBOOK account, will also be returned for revision;

（4）The business license shall be business able to match the website business submitted.

About the website.

Facebook requires a website to be promoted, its content must be complete, can give users a good experience, simply say that the site showed every function to be achievable, can not appear connection click invalid or can not achieve the correct jump, each button can be clicked, can not appear to show but can not jump button, and each product category must show the relevant products.

The most common reason for the rejection of the account application is the poor user experience of the website given by Facebook, this is not a clear standard, audit is manual audit, according to the subjective judgment of the auditor, we need to assess the site, from their own as a customer's point of view, to see our site security, user policy, shopping functions, pictures and text material and other directions whether there is shopping protection.

In the case of an e-commerce site, the following should be included:

(1) contact us, the need for a clear contact email or other valid contact information;

(2) Perfect privacy policy;

(3) Advertisers should provide real product details, such as clear size reference tables and physical photos;

(4) Customer feedback overview of products and services needs to be clear and authentic;

(5) detailed distribution information;

(6) provide and comply with a clear return, exchange policy and a clear refund policy;

About the time of the application for account opening.

In the case of accurate account opening information submitted, the general 5-7 working days of the enterprise account can be applied down.

About the number of applications available for opening an account.

A business license can open up to 10 accounts, a single account can push up to 3 websites, and a maximum of 5 home pages can be linked under one account.

The official website for the application for opening an account.

Amazon and Alibaba and other secondary domain names can apply, need to provide additional store backstage screenshots, Amazon and shopify such as this platform need to provide an additional screenshot, screenshots require consulting the corresponding agent.

After the application for an enterprise advertising account is approved,There is no ad consumption within two months and the account will be disabled if it is considered dead.。

A warm tip.

The above is the consideration for submitting the application for enterprise account opening information, and then some of the issues mentioned by advertisers:

Q1: Can corporate ad accounts only operate by one person?

Re：Enterprise accounts can be granted permissions to specific people (advertising executives or ad analysts) based on the advertiser's needs, authorized multiple people to perform advertising operations, and can also revoke The Facebook account operator's permissions at any time.

Q2: How do I top up my business account?

Re: Transfer the advertising fee to your agent, which will top up, and the advertiser will be required by law to pay the relevant taxes such as 7% of the total advertising fee, such as VAT.

Q3: I just want to learn to understand the NEXT FB advertising operation, is it necessary to apply for an enterprise account?

Re: If you just want to test for a small amount or learn how to advertise, we recommend using a personal ad account. After the enterprise account application, the agent generally requires a minimum charge of $1000 per account, and the account needs to maintain a certain degree of activity.

Today is the first to introduce here, if there are any questions about the corporate advertising account, welcome to leave a message - I am tom from the panda out to sea.

■ End ■