2020 foreign social media marketing strategy, do these without worrying no customers!
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If many companies are still waiting for social media marketing in 2019, foreign trade companies will have to pay attention to social media if they want to survive and grow in 2020. Due to the impact of the epidemic, most foreign businessmen work from home online, traffic to the line. So how do you market social media and get a large number of customers? First, the ROI (input-output ratio) of the highest several social mediaDespite the social media, Facebook, Instagram, Twitter and Linkedin are still far ahead in terms of input-to-output ratios. In the latest HubSpot Research survey, marketers report that Facebook offers the largest return on investment.Second, to potential customers to do user portraits is to do a good job of social media foundation.In a recent HubSpot Research survey, marketers made social listening their social media strategy the number one strategy. This is the trend we see at HubSpot.It resonates easily by listening to potential customers who know you and posting content that fits their way of thinking and pain points.Take video content, for example. Video can appeal to audiences on a personal level. You don't have to make it professionally, but you have to publish itThe audience is interested in branded content, and then proceed with the test. And fans are constantly encouraged to share, because when they see other people posting about you, their brand appeal increases. But be sure to ask your fans permission to forward their content. Overall, your audience is one of your best sources of content. According to HubSpot, 80% of brands have an increased traffic effect in community marketing.Third, post notesGrab hot spots, with time-thy-time. Users like to understand fresh content, hot topics in the industry can bring higher traffic, if enterprises can grasp, you can get the rapid dissemination of information. In addition, the content should be timely, enterprises can set up their own marketing calendar, in the non-suitable nodes, the release of appropriate content.Content to meet user requirements, users in the search, or browsing is often with problems, if your post just can solve his questions, to meet his needs, it can get its good feelings, and even get customer advice.Pay attention to visual design, in the social media sector users are more accustomed to short refined, fresh and interesting content, few people in the community to see the long talk of the dry Baba text.Fourth, pay attention to interaction, avoid one-way transmissionSocial media is not a one-way message output, as traditional advertising is, but more importantly, interactive. This is also the reason why users like social media, but also the enterprise to do social media marketing effect of the key.Social mediaWhile it's important to combine creative images and videos with your writing, he can appeal to your customers. But in addition to spreading information, attention should also be paid to comment responses, fan interaction, group sharing, etc. There are also activities to activate fans and increase fan engagement.
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