In 2020, severely affected by the outbreak, for advertisers,
Social marketing is starting to take a critical place.
Activate enterprise private domain traffic and user assets through social platforms for sales conversion.
To become the common choice of all brands, but also the enterprise "self-help" the core way.
And on hundreds of social media platforms,Only a few occupy the entire social media marketing landscape,
Pick up some of the top social media platforms overseas today.Facebook is the world's largest social media platform.
With a user base of more than 2.5 billion, it continues to grow.
Especially the release of Facebook's business functions,to transform it from a social network into a mature marketing platform,Any company with internet influence has a Facebook business page.In addition to its own website streaming, Facebook has many ways to market.
Create a Facebook business page and optimize it
Choose the business category that is most relevant to your business
Create a custom URL that can be closely integrated with the brand and memorable
Add a CTA button at the top right of the page
Provide all relevant business information, including contact details and links to websites, on the business web page
Survey your audience with insights from your Facebook page
Target current audiences with Facebook ads
Short video posts (videos tend to be more engaging)
Image combined post (pure text is too rigid)
Proper use of emoji expressions to drive the atmosphere of the article, to add color to the article
Try live videos and stories (popular on Facebook)
Instagram is one of the most popular social media platforms abroad.
More than 1 billion active users per month.
InstagramAs one of the most versatile social media marketing platforms,It is the first choice for a variety of marketing groups, offering a variety of content formats and sales options.Create avatars with corporate pictures, preferably LOGO
Describe the business story and plant contact details and website links
Select a user name that is easy to identify and search for
Try posting different types of content, such as posts, stories, and more
Use stories and shopping posts to increase marketing conversions
Create an Instagram store
Use popular industry tags in titles to reach a wider audience
Learn about your audience's interests with Instagram's built-in analytics tools
Master the best time to release, make the corresponding release plan
Operational content:
- Teaching videos, hacking techniques and DIY tips are popular on Instagram
- Instagram is a visual platform, so high-quality, beautiful images are more likely to attract the attention of users
- Memos, GIFs, and other humorous posts are also available selectively on Instagram
YouTube is the world's largest video search engine and video sharing platform.As a video platform, it also has the attributes of social media marketing platform.Videos are also very diverse as the most engaging form of content.The test of marketing is also very big.Dig deeper into keywords to target the keywords that are most attractive
Optimize YouTube lists, video titles, and video descriptions with relevant keywords
The video title and video description should catch the user's eye
Always add CTA buttons to videos, descriptions, and sections about YouTube channels
Add video descriptions and profiles to link to your site to visit your site directly
Integrate with other social media platforms by using social media icons and links
Its YouTube videos can be cross-promoted through other platforms
Optimize videos, titles and descriptions, and mobile devices
- YouTube videos are unlimited and can be published in any medium-to-long format
- Tutorials, unboxing, product reviews, and more are more likely to appeal to your audience
- YouTube can be used to properly promote corporate and brand stories
Twitter is different from several other social media marketing platforms.
It started out as a text platform.
Unlike other visual-based platforms,Twitter is about tweeting briefly, simply, and frequently,If you want to use it for marketing purposes, you need to increase the frequency of your releases.TwitterEffective rules of marketing: Frequent tweets (boosting user attention)
Post tweets regularly, preferably at the best time on Twitter
Proper use of images in tweets can attract more attention
Use Hashtags to find and use relevant hash labels for more attention
Optimize your Twitter profile by selecting the appropriate profile, cover image, and user name
Post a lively and interesting description of brand representation, with links to websites and links to other social media accounts
Participate in hot topic discussions and discussionsLaunch the userForward.
- Short, frequently updated developments or brand-related matters
- Humor Twitter messages, emoji packs, jokes and more
- Dry goods, such as industry-related information
- Suspense ads or links to content on other platforms, such as their own websites
(Some of the materials and images come from the Internet and are deleted immediately if there is infringement)As a social media, the scope of its marketing is undoubtedly broad,There are a lot of people asking,Will cross-border social marketing continue at a time when the conversion rate of purchases has fallen dramatically?What I want to say here is that the cross-border social marketing market still has challenges and opportunities.But there is still a long way to go before we can get to know its strategic mysteries.Cloud Drain System - Facebook DrainCloud draining team is also committed to overseas social app traffic technology services development, cloud streaming system in the original domestic WeChat, qq streaming system on the basis of the new Facebook streaming system and traffic promotion services. According to the needs of users, accurate screening of designated fans of the country, gender, age, occupation and other information, channeled to the designated Facebook, whatsapp, line and other social accounts, to help enterprises quickly and large-scale access to accurate user clues, open a new era of cross-border e-commerce marketing.
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