Exposed WeChat video number is testing the live broadcast function, know that the video will be "independent", the first half of the U.S. outdoor advertising spending decreased by 25% year-on-year 103 issue of Morketing Weekly
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Exposed WeChat video number is internally tested live function
Tencent Senior Vice President Lin Wei entered"General Office", advertising and smart retail as one of the core business?
On October 9th, Lin Wei, senior vice president of Tencent Group, officially entered Tencent's top management decision-making level and became Tencent“General Office”16 member. Although Tencent has so far not responded to the news, Lin has appeared on the page displayed by Tencent's management team.
According to the relevant news, this update has been Lin Wei in the recent official website refresh promotion. Last time, on June 19 this year, Tencent Announced that Lin had been promoted from Vice President to Senior Vice President (L5).
According to the official website, Lin joined Tencent in 2013 and has been senior vice president of Tencent since 2020, responsible for the development and development of Tencent's advertising and smart retail business. At the same time, responsible for strategic development, promote the Group's strategic upgrading and business synergies. With many years of experience in strategic consulting and management, Mr. Lin was a global partner at McKinsey and general manager of the Taiwan branch before joining Tencent.
In other words, of Tencent's current five senior vice-presidents, Lin is already the most extensive in the business, and is mostly different from other senior vice-presidents who focus on a particular area.
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