Is the dialogue Old Wu YouTuber worth more than CCTV?

He was a guest in this issue of The Island

Lucas is known as Lao Wu.

A teenager who drifts across the sea for love,

A dreamer who turned his hobby into a career,

A brave man who opens a second life with faith.

As CCTV's top choreographer in 2018, he

Despite everyone's doubts,

determined to leave the enviable job,

With a teenage spirit and a dream of ten years,

across 15,000 kilometers from China to Australia,

Think of Melbourne as his "second home".

The island is curious.

How much determination and courage does a man need,

to start a new journey in life?

So we interviewed him.

Today, sincerely,

Share Lao Wu's moving story with everyone.

Talk about the label on Lao Wu

With ten years of CCTV choreographer experience from the media creators

A swimmer who beed famous in the World Workers' Competition

Create a YouTube channel in Melbourne

Entry-level players who have been in Australia for two years

He is also a senior instructor in swimming, photography and travel

Lao Wu's experience is really rich, in a strong environment to adhere to fighting spirit and everything experienced and then fade the aura, can be used as a summary of his past 10 years of CCTV work experience.

But the island felt that, as a professional mature literary and artistic circles, Lao Wu is more of an emotional person.From his inevitable love, the choice of life to pick up and put down, and always passionately do beneficial to others of the media content, have proved his sensity。

He chased for love for more than ten years, and finally, under the fate, crossed half the earth, and finally came together with the person he loved. Now Lao Wu has also become a father of three children, with a successful family, still with blood and youth to do what he loves. Let's hear Lao Wu's love story.

Because one loves a city

"In 2018, I met my current wife and we chose to settle in Melbourne for her."

"Because a person fell in love with a city" is our impression of a little with the story of the plot of the romance novel, but when you hear others come to the reality of such a love story, still in the bottom of my heart will unconsciously burst, still touched.

Lao Wu is the hero of the story.

Lao Wu and his wife met in junior high school, in the beginning of the age of love, old Wu will be in front of this girl has a beautiful feeling, and this feeling has been buried in the heart. All the way to the university, even if you know this girl is far away in Australia, still righteous together, opened the first foreign love in life. However, exotic love is far more difficult than imagined, in the discovery that can not handle this feeling very well, they separated.

Perhaps really, they're back in 2018. After experiencing the age of understanding and understanding love, now they have more life experience, but also more bottom to go together, so they choose to be together again. Lao Wu also came to Melbourne for his wife and began his life here.

Analysis of self-media methodology

"Actually, I kept doing what I loved, and then my life changed a lot."

Before talking with Lao Wu, Xiaodao learned that in addition to doing choreographer on CCTV, Lao Wu is also a swimmer with a great talent for swimming, won many awards, but also created his first self-media channel on the theme of swimming - into the water for fish, and made the country's second largest swimming video teaching class self-media.We revolved around the channel to get to know his first thoughts and the opportunity to start doing it from the media。

Island: When you were in China, in addition to CCTV, you also operated a swimming teaching channel called Into the Water for Fish on top of the Beep Mile. What was the opportunity to start making water for fish?

Lao Wu：In fact, the starting point of everything is, interest makes it.At that time for good health began to learn to swim, and then participated in the competition has achieved very good results, swimming has become my greatest hobby. I kept doing swimming, and then in the end it was no longer just about good health, but about how I wanted to get better grades. Seven years from 2010 to 2017，I went from a 197-kilogram fat man who completely doesn't swim to 138 pounds and became a consultant for the Water Cube Smart Swimming Program.My life, including my habits and diet, has changed very differently.

So I was thinking about what I wanted to do with swimming. That's rightGiving back to swimming has changed my life, or saying to use swimming to do what I love.So I thought I could do a teaching channel about swimming in my best self-media field.

That day, on the way home, I wasThink about itThe whole does a layout from the media，For example, the prototype of the channel at the beginningWhat is it like, in what kind of program form, how the channel's later stages are cashed out, how do I declare this whole set of systems. One of the channel's main tactics and directions for the next two years was set on that drive. So I started recording my own shows and started sending videos of my swims.

Since then, The Fish has made great achievements on the WeChat Public platform, with more than 60,000 followers. In other self-media platforms have also gained a high popularity. Entering the water provides a particularly good platform for fish to acquire and interact with for swimmers.Lao Wu really managed to incorporate his interests into his field of expertise.

Find your sense of being in a strange place

"Doing self-media platforms on Youtube is not only rewarding,

More importantly, you can find yourself worthy. "

CCTV is full of aura, but because of the media, Lao Wu first felt the feeling of being recognized and trusted by tens of thousands of people.This is an affirmation of self-worth.

In Melbourne, the new-found old Wu still does what he loves in unfamiliar surroundings. After experiencing different working and living environments, Lao Wu has a unique set of insights into his own media and operations in different regions. Island in the back and Lao Wu's talk, will be more in-depth by him to tellI have some thoughts on myself in the media.

Island: What else does your company in Australia do in addition to running a YouTube channel?

Lao Wu：I'm in Melbourne with my team running a video, short video companyNo smell of microscopy。Our company is australia has more than 10 years of operating experience, one of the largest Chinese cultural companies in one of the sector partners, mainlyHelp some of Australia's self-media people and companies do their YouTube channels,This includes planning, editing, filming, and operations for them. is to share some of my experiences with them.

Island: What do YouTube need to do with its self-media operations?

Lao Wu: First of all, you want toIdentify your audienceWho do you shoot for, what do these people like to see? With this logic, the basics of the first step are in place. For example, my target audience is everyone who wants to build their brand and increase their influence through YouTube, and I want to know what they want to see and then consistently output everything they want to see.

Second, as a self-media,An important factor in operational success is traffic and fans.How to be the fastest to increase your traffic and fans, this is the need for every self-media person to work hard and research.

Island: The difference between a media operation at home and abroad?

Lao WuI think it's actually thereAustralia is better at self-media than at home。Because first of allAbroad, YouTube is a fair self-media platform. If done well, the platform will give you oneConsiderable returns, for example, traffic advertising into this real cash harvest. This return can be a steady source of income for you, which is currently unable to reach all the platforms in the country. Second, from a content creation perspective, YouTube gives self-media people more space and more support to create content they like and are interested in. You can.Get a sense of accomplishment and influence through the content you create, and more importantly, find where your self-worth lies.

Return is still a teenager

Lao WumindRecommended Australian tourist attractions and niche locations?

Lao Wu's favorite Australian tourist destination isThe Great Barrier Reef on the Gold Coast。 Because I like swimming, I love the sea and outdoor water sports. Lao Wu also especially recommends that you go to the Great Barrier Reef to experience diving

In addition, like to shoot Lao Wu also has a lot of niche shooting location recommended for everyone. Like whatLabassa, a typical European castle just 20 minutes' drive from central MelbourneIt's beautifully decorated and suitable for wedding photos.And Melbourne is famousMount Dandenong, perfect for aerial crafting! There are some small gardens on the mountain, which can also take beautiful pictures.

What impact has this outbreak had on Lao Wu's team?

What the outbreak has brought to the self-media industry isPositive impact。 Because, like many traditional industries, the first thing that comes to mind in an outbreak that took almost 10 months is whether I can start a YouTube channel. The biggest benefit of Youtuber is that you can record at home, So when the outbreak, in fact, for self-media people is a good opportunity to recharge.Lao Wu mentioned that his entire team was not only expanding during the outbreak, but also growing rapidly.

Lao Wu gives advice to self-media platform creators and media students

1, urgent enthusiasm is the biggest driving force on the road to success

2, the creation and operation of their own self-media channel is the best resume

3, the first step from the creation of media channels is to identify the target group

4. Traffic and fans are two critical success factors in operations

5, self-media content quality than self-media operation experience is more important

End.

At the end of the interview, when we asked Lao Wu why he chose to leave CCTV and start doing self-media,Lao Wu said,CCTV is his youth,And going out and "seeing poetry, looking far away" was his dream in his life.Life doesn't have a reboot key, so try to seize every opportunity.

Melbourne's season is beginning to summer,Lao Wu is still chasing "poetry and the distance" on the road, step by step to step forward. If you're confused about the path you're choosing in life right now, or you're struggling for your dreams, maybe Lao Wu's story and what he's doing nowCan give you a little confidence and courage.

Lao Wu runs a self-media channel

YouTube Channel: No Smell Studios

YouTube links 🔗: http://s.uknow.studio/bird

Swimming Teaching Station B: Into the water for fish